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Independent Wine Centre (IWC) is a Hong Kong-based wine consultancy that specialises in wine education and marketing services tuned to the booming Greater China wine market. We provide services to wine-related businesses and to consumers. The IWC team combines years of experience in wine making, wine appreciation, food and wine pairing, cultural marketing and event organisation with in-depth knowledge and focus of the region's wine and lifestyle markets. We strategise and create a unique range of services that are specifically tailored to our clients' needs.
While IWC has strong relationships with distributors, the F&B trade and the media, we place a high premium on our independence and we do not import, distribute, trade or invest in wine on our own account. When you work with us, you can be fully confident you are receiving honest and independent advice 100 per cent geared towards your success.
Follow the links below to find out more about the many facets of what we have to offer. We think you will agree that no other single firm can match the range, depth and quality of our service offerings.
Call us on +852-2549 0081 or contact us for more information.
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Marketing consultancy services for wine producers and industry bodies
We assist wine producers and generic wine organisation to position their wines and lifestyle messages for the exciting future in Greater China.
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Training and consulting services for the wine trade and F&B industry
Staff training courses tailor made for your business.
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Corporate events
Unique educational workshops and entertaining presentations for your company's staff and clients.
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Consumer Tasting
Practical tasting workshops and fine and rare wine seminars for wine lovers and private groups.
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Our partners
Together with Masters of Wine Lisa Perrotti-Brown and Ned Goodwin, acclaimed wine writer Neal Martin, and French wine experts Bettane & Desseauve, IWC can tailor-make corporate events, tutored tastings, private functions, etc to suit your needs.
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